🎁 BONUS: Competitor Response Audit

Call your top 5 competitors after hours. See exactly where you can beat them.

Instructions

Pick 5 competitors in your area
Call each one after 6pm (or on weekend)
Note what happens in the table below
Identify gaps you can exploit

Audit Worksheet

Competitor	Time Called	What Happened?	Response Time	Score (1-5)

Common Findings

What you'll likely discover:

70%+ go straight to voicemail
Most voicemails say "leave a message, we'll call back tomorrow"
Almost none have live answering or AI assistance
Response times (if any) are often 12+ hours

This is your opportunity. While they're sleeping on leads, you're capturing them.

Key Questions to Answer

How many competitors answer after hours? ___
Average response time: ___ hours
Do any have live/AI answering? ___
What's the weakest competitor doing? ___
Where's your biggest opportunity? ___

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